What types of intellectual property protections are available and which one is best for my business?
There are four primary types of intellectual property protections available: patents, trademarks, copyrights, and trade secrets. Each protection is intended to protect different kinds of intellectual property.
Patents
Patents protect inventions, which are products or processes that are new and non-obvious. Patents give the patent holder a monopoly over their invention for a certain period of time, typically 20 years from the date of filing. This prevents others from making, using, or selling the invention without the patent holder's permission. In order to obtain a patent, the invention must be novel, non-obvious, and useful.
Trademarks
Trademarks protect words, phrases, symbols, or designs that identify and distinguish the goods or services of one party from those of another. Trademarks can be logos, slogans, or brand names, among other things. Trademark protection gives the owner exclusive rights to use the mark and prevents others from using a similar mark that may cause confusion about the source of the goods or services. Trademark protection lasts as long as the mark is used in commerce and the owner takes steps to protect the mark.
Copyrights
Copyrights protect original works of authorship, such as books, music, paintings, photographs, and software. Copyright gives the owner the exclusive right to reproduce, distribute, perform, or display the work. Copyright protection lasts for the life of the author plus 70 years.
Trade Secrets
Trade secrets protect confidential information that gives a business a competitive advantage. This can include formulas, designs, manufacturing processes or customer lists. Unlike other forms of intellectual property, trade secrets don't require registration with the government. Instead, businesses must take steps to keep the information secret, such as requiring employees to sign non-disclosure agreements or protecting information with passwords or encryption.
The type of intellectual property protection that is best for a business depends on the type of business and the type of intellectual property that needs protecting. In general, patents are best for protecting inventions, trademarks are best for protecting brand names and logos, copyrights are best for protecting creative works, and trade secrets are best for protecting confidential information.
It's important to note that these protections have limitations and exceptions. For example, trademark protection only extends to the goods and services listed in the registration, and it can be invalidated if it becomes generic. Patents can be challenged by others who claim that the invention is not novel or non-obvious, and copyright doesn't protect ideas or facts, only the expression of those ideas or facts.
It's always best to consult with an experienced intellectual property attorney to determine the best course of action for your business.