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Can I trademark my company logo and name?

As a lawyer, I can advise that it is possible to trademark your company logo and name. In order to do so, you will need to meet the requirements of the trademark registration process in your jurisdiction.

In the United States, for example, you can register your logo and name with the United States Patent and Trademark Office (USPTO). The USPTO will review your application to ensure that your logo and name meet certain criteria, including that they are not too similar to existing trademarks and that they are not generic.

If your application is approved, you will be granted a trademark registration, which will give you exclusive rights to use your logo and name in connection with your business. This means that others will not be able to use your logo and name without your permission.

It is important to note that there may be limitations or exceptions to your trademark rights. For example, if your logo and name are similar to another company's trademark, you may be infringing on their rights. Additionally, if your logo and name are too generic, they may not be eligible for trademark protection.

If you have any concerns about the trademark registration process, or if you believe that someone is infringing on your trademark rights, it may be a good idea to consult with a licensed attorney who can provide you with specific legal advice for your situation.

Overall, while there are limitations and exceptions to trademark protection, it is possible to trademark your company logo and name if you meet the requirements of the trademark registration process in your jurisdiction.